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Assisted shopping

Visual related to Project


Assisted shopping

Assisted shopping with or without camera documentation

With the use of assisted shopping, we are able to better understand...

  • the purchase process from the customers' perspective
  • which aspects of a purchase and decision-making process come into play
  • which conscious and unconscious criteria influence the final decision to buy


Purchase process accompanied by a camera:



Purchase process from the customers' perspective via video glasses: